Monday, July 26, 2010

Etisalat Sponsors Shaabiyat Al Cartoon

Today we announced our official sponsorship of Shaabiyat Al Cartoon, which premieres its 5th season in the holy month of Ramadan.

The animated Arabic cartoon series launches a new season each Ramadan on Sama Dubai TV, with a 15 minute episode aired daily after iftar.

On the announcement Khalifa Al Shamsi, Senior Vice President of Marketing, Etisalat, said: “Through this sponsorship, we are also delighted to have the opportunity to celebrate the spirit of Ramadan and help spread awareness about Emirati culture, traditions and lifestyle across the multi-cultural population living in the UAE.”

But wait, there’s more. To add to the excitement fans can subscribe to receive Shaabiyat Al Cartoon videos, ringtones and wallpapers by sending SMS ‘SHA3BIA’ to 1110, subscription charged at AED 5 per week.

In addition, we’re introducing a specially developed micro-site under ‘Etisalat Mobile Portal’, dedicated to Shaabiyat Al Cartoon. The portal will allow fans to enjoy various ringtones and wallpapers of the cartoon, simply visit from your mobile.

Sunday, July 25, 2010

Barclays Premier League coming to you in HD

The Premier League is back in full swing and you can watch it all with us through our Abu Dhabi Sports Package on eLife and E-Vision. All 380 matches of the Barclays English Premier League season will be broadcast live across 6 channels, that’s 34,200 minutes (plus stoppage time of course) of high definition action from the fastest league in the world.

This package is available, at no additional cost, to new customers subscribing, or upgrading an existing single or eLife double play package to eLife triple play Master, Premier or Max packages. All other eLife triple play as well as E-Vision customers can enjoy watching the Barclays Premier League for only AED 29 per month for a 12 month subscription.

If this isn’t enough, through our partnership with Manchester City FC, you could win tickets to watch live from the stadium. To enter simply subscribe to Manchester City FC news alerts by sending ‘MC’ via SMS to 1110.

For more information click here, or to sign-up, call 80077666.

Thursday, July 22, 2010

Etisalat gets ‘Superbrand’ recognition

We wouldn't normally boast about such things but Al Bawaba has already mentioned this so we must thank Superbrands. They awarded Etisalat UAE Superbrand status at their event at the Intercontinental Hotel in Dubai Festival City.

The award recognises our brand values characterized by a focus on innovation, reliability, value, customer-centricity and a commitment to breaking new ground in the Middle East, North Africa and beyond.

Commenting on Etisalat’s new Superbrand status Haitham Al Kharusi, Vice President of Marketing Communications said, “Superbrands awards the UAE’s top brands and we are glad to receive this honour in recognition of Etisalat’s core brand values and achievements in the UAE for over three decades,”

Here at Etisalat we are very proud of having made the UAE one of the most connected nations on the planet. We have 7.8 million mobile customers, 1.28 million fixed line subscribers and 1.39 million internet users. We have made AED 5 billion in investments to bring the revolutionary fiber-optic network to the UAE, enabling a whole new entertainment and communication experience for our customers through our eLife services.

We work hard to bring these services to our customers, and if you are pleased, then we are pleased. Still, it’s always nice when the hard work brings some recognition.

Superbrand! That’s us!

Monday, July 19, 2010

99 fils/min Calls to South Asian Subcontinent on Wasel

Wasel subscribers, would you like cheaper calls and extended off peak hours for calling the South Asian subcontinent? Now you have it. Today we announced a new promotion offering you the heavily discounted rate of 99 fils per minute when calling India, Pakistan, Sri Lanka, Bangladesh and Nepal. The off peak hours have also been extended to 5pm to 9am, Saturday to Thursday and all day on Friday.

This promotion runs throughout the summer and is valid until the 19th September. To subscribe simply, send an SMS saying “e 99” to 1010 from the Wasel number. Other national and international calls are not affected.

For more information on Wasel offers, customers can call 800 PROMO (77666) or visit

Wednesday, July 14, 2010

Etisalat Offer ‘Edutainment’ and Exclusive Content

Today Etisalat have agreed a partnership with Rubicon Group Holding to bring you exclusive games, cartoons and applications, which can be downloaded via mobile, TV or through the Internet.

The brand new material, created and managed by Rubicon Group Holding, is designed specifically as ‘edutainment’ that will aid learning and educate younger viewers in an entertaining format.

Training games and simulations are proven to help increase skills and improve knowledge retention in children. Many parents are eager to expose their children to richer learning experiences and take every possible opportunity to improve their child’s educational development. This partnership will give children educational experiences while they play - whether on mobile devices, TV or a PC.

The first games and programmes will be available before the end of 2010, and will be launched in Arabic and English in the UAE. The scheme will later be expanded to the Kingdom of Saudi Arabia, Egypt, Pakistan, India, Sri Lanka and Sudan.

Monday, July 12, 2010

Special Offers Every Monday for Etisalat More Members

Monday just got better thanks to the latest initiative from Etisalat More. Every Monday Etisalat More members will receive special discounts, free gifts, services and other privileges when they shop with the programme partners. All you have to do is present your card at the time of shopping.

This innovative concept has been introduced in partnership with famous lifestyle brands such as Joy Alukkas, Al Jaber Optical Centre, Wafi F&B and many more.

For additional information check out, or you can SMS “MONDAY” to 1010 to get details on the offers every week.

Don’t forget, if you sign up for Etisalat More online right now you get a 1200 ‘More’ points bonus.

Wednesday, July 7, 2010

Etisalat Takes to the Skies

Etisalat are the only UAE service provider to offer a loyalty programme. Now a new partnership between Etisalat More and Etihad Guest makes your Etisalat More points even more valuable.

From today you can convert six More points into one Etihad Guest Mile. Etihad Guest miles can be redeemed on 1800 flight and non-flight rewards from over 200 partners. You earn one More point for each AED1 you spend on either a Wasel prepaid or GSM postpaid account.

Abdulla Hashim, Etisalat’s Senior Vice President of Business Solutions, said “By simply using their mobile phones, customers earn More points and now get the dual benefit of converting them into Etihad Guest Miles.”

There are three different tiers for More members, “More Gold”, “More Silver” and “More”. The partnership is scheme is open to members of all three tiers.

Not a More member yet? If you register now through the website you will receive 1200 bonus points, which could be converted to 200 miles.

Tuesday, July 6, 2010

Keep Unwanted SMS Away

Etisalat are committed to keeping their customers up to date with the latest offers and best deals. Customers who are happy with their current package can now opt out of receiving promotional SMS’ thanks to an innovative solution from Etisalat.

We have listened to our customers and worked with the TRA (Telecoms Regulatory Authority) and can now offer you a convenient option to stop receiving promotional marketing SMS’. All you need do is send an SMS to 1011 saying “b etisalat” to stop receiving them. If you want to start receiving the SMS’ again you can text “ub etisalat” to 1011.

When asked Khalifa Al Shamsi, Etisalat’s Senior Vice President of Marketing said, “Etisalat has always been extremely attentive towards the needs of its valued customers and it is our responsibility to ensure them maximum flexibility in the way they use and enjoy Etisalat services.

If you’ve turned off the promotional SMS' and still want to see the latest offers just check out the website.

Sunday, July 4, 2010

The Future of UAE Telecoms

Today, telecoms in the UAE took a significant step forward with the announcement of infrastructure sharing between providers. As the architect of the UAE telecommunications infrastructure, Etisalat has invested AED 5 Billion in its fiber-optic network to offer the fastest broadband speeds, advanced voice services and next generation TV services such as 3D to its customers.

In simple terms this means that Etisalat’s benefits will be extended to those unlucky folks who until now were unable to receive them. This expansion takes Etisalat’s service to areas such as Dubai Internet City, TECOM and the new residential areas.

Senior Vice President of Business Solutions, Adbulla Hashim said, “Etisalat welcomes true competition in the UAE. This is a progressive step that will provide a rightful choice to our customers...”

This move will empower all customers to take advantage of Etisalat’s competitive fixed-line services and lucrative offers which are supported through its wide network of customer care centers and advanced online solutions.

Thursday, July 1, 2010

New Summer Roaming Package

Etisalat is making it easier for everyone who is going away this summer to keep their costs down and stay connected with friends and family. Two new roaming packages are available to both prepaid and postpaid customers until 20th September.

Both packages give you 100 minutes of voice and video calls, valid for one month from the point of activation. Incoming calls outside of these 100 minutes will be charged at only AED 1 during the subscription period.

If you travel to the Arab countries, this will cost you AED 100 for a month’s subscription. To activate simply send “r arab100” by text to 1010. For those going further afield you need the global package, which costs AED 200 for the month. To activate this package send “r row 200” to 1010.

For more information on either package call the Etisalat travelers number 8002300 within UAE and 00971 8002300 from abroad. You can also visit for more information.

Have a great summer!